Why a salesperson is writing for salespeople

Most sales books are written for management, not salespeople

When attempting to get access to key players, the salesperson should be politely insistent.

Sales books only cover one aspect of the job

Where in SPIN selling does it tell you how to find a great company to work for and get hired?

Where in Customer Centric Selling does it tell you how to manage a forecast?

Where in The Challenger Sale does it tell you how to manage meetings effectively?

Sales careers are very siloed

Writing for a first time seller

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